The Tech Of Business Podcast

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 100:13:12
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Sinopsis

Welcome to the Tech of Business where we expose the technology that runs growing and thriving businesses today. From smart and innovative to nuts and bolts, your host Jaime Slutzky leaves no tech stone unturned.

Episodios

  • 279: Online Music Workshops - Expand with Confidence

    07/06/2023 Duración: 17min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky discusses how you and your studio can benefit from online music workshops. Online workshops offer unique advantages for both teachers and students. Online workshops provide interactive environments, foster community and networking, and offer opportunities for growth and income by branching out traditional teaching methods and aligning your teaching with your true passions! Highlights Include: How online music workshops are advantageous for teachers A ChatGPT generated list of workshop topics for different instruments Student benefits from online music workshops Pricing and duration With the potential for impact on individuals, increased income, and a sense of community, online workshops provide a unique learning experience for both teachers and students. Online music workshops are a total game-changer for music teachers! They're the secret ingredient to re-envigorate your teaching and connect with your students on a whole ne

  • 278: Enhancing Music Education by Complementing Offline Teaching with Online Programming

    31/05/2023 Duración: 12min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky explores the concept of teaching music online and emphasizes the importance of not simply replicating offline methods. With the goal of helping independent music teachers increase their impact and income, Jaime delves into the key elements that make online music education successful and shares insights on creating an engaging and effective learning experience for students. Highlights The unique aspects of offline lessons, such as the presence of instruments, manipulatives, and unspoken connections The importance of prioritizing the student's learning experience rather than replicating teaching methods The benefits of combining asynchronous and interactive content with online group offers The episode emphasizes the need to move beyond replicating offline lessons online and explores the evolving nature of online music education. Jaime discusses the possibilities afforded by technology, such as preloading additional materials,

  • 277: Unlocking New Possibilities: How to Seamlessly Blend In-Person and Online in your Music Studio

    24/05/2023 Duración: 14min

    In this episode of the Music Teachers Expand Online podcast, hosted by Jaime Slutzky, a technology strategist, we explor how to complement in-person music lessons with online offers. Many music teachers rely on traditional face-to-face instruction to earn income, but today, we challenge the misconception that online and offline teaching are mutually exclusive. The focus here is on expanding your reach, making a greater impact, and embracing the possibilities that online platforms offer. This episode will provide valuable insights on how to leverage online tools and technologies to enhance your teaching practice. Main Points: Creating an Online Component for Current Students: Consider offering a membership site with additional content, backing tracks, or informational materials exclusively for active students. Extend access to past students for a nominal fee, monetizing the offering. Establishing a Public Teaching Environment: Utilize platforms like YouTube, social media, TikTok, Instagram, or Facebook

  • 276: The Art of Customer Service for Online Music Teachers

    17/05/2023 Duración: 15min

    In this episode of the Music Teachers Expand Online podcast, hosted by Jaime Slutzky, a technology strategist dedicated to supporting music teachers and musicians in their online endeavors, we delve into the crucial topic of customer service and its role in creating a remarkable student journey. Join us as we explore the power of personalized interactions, exceptional experiences, and leading with generosity to differentiate yourself in the digital realm. Discover how to captivate your audience, build meaningful connections, and unlock the full potential of your online music teaching business. Get ready to expand your horizons and gain insights that will elevate your customer service game. Highlights include: Customer service is a tool that can differentiate online music teachers. Personal outreach can be the difference between someone learning from you or moving on. Leading with generosity and curiosity helps create a positive customer service experience. Before you move onto whatever is on your agenda aft

  • 275: The Key to Unlocking the Impact and Income You Crave in Online Music Teaching

    10/05/2023 Duración: 14min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky discusses the different ways music teachers can expand their impact and income by offering their services online. This episode focuses on going from idea through launch and into delivery by having the right level of accountability and support by hiring a coach or joining a group program, to make online expansion goals a reality. There are five questions before hiring a coach or mentor: How does communication work? What materials are provided? How are you going to keep me accountable? Other than working with you, what additional costs am I going to incur while bringing my music program online? How will you guarantee my success? As a music teacher looking to expand your impact and income online, it's easy to feel overwhelmed by the many options available to you. However, in order to achieve the success you desire, it's important to take action and move past the paralysis. So, take action and seek external accountability to

  • 274: The Importance of Interpersonal Skills in Online Music Education

    03/05/2023 Duración: 03min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky emphasizes the importance of developing interpersonal skills as a music teacher. She encourages teachers to think about the relationship they have with their students and how it has grown over time, as this is part of what makes them unique and can help them stand out online. She has a simple exercise for you to do to determine all the soft skills that make you the awesome and amazing teacher that you are. When you have finished your journal prompt, head over to \ to let her know how this process was for you! Download the Profitable Online Music Course Blueprint Here! Learn more about the Online Music Course Accelerator Connect with Jaime: Instagram Facebook CallWithJaime.com - Book a call with me to discuss your path forward!

  • 273: Pricing Your Online Music Education Products and Services

    26/04/2023 Duración: 13min

    In this episode of the Music Teachers Expand Online Podcast, Jaime Slutzky explores different pricing strategies for online music education products, services, and offers. The three strategies she discusses are: Anchoring to your current offers Compare with other programs marketed to your students Maximize income and impact potential There are advantages and disadvantages to each method, so be sure to keep experimenting to find the best pricing strategy for your business. And if you haven't quite hit the mark, there are tweaks that can be done at every stage... pricing is never a once and done thing! Download the Profitable Online Music Course Blueprint Here! Learn more about the Online Music Course Accelerator Connect with Jaime: Instagram Facebook CallWithJaime.com - Book a call with me to discuss your path forward!

  • 272: The Art and Science of Standing Out Online as a Music Teacher

    19/04/2023 Duración: 12min

    In this episode of the Music Teachers Expand Online Podcast, host Jaime Slutzky discusses the importance of standing out online in order to effectively sell products, services, and lessons. She shares insights and strategies on how to attract and engage with the right audience, and emphasizes the significance of consistency and engagement in building an online presence. Highlights: Decide what you want to be known for. Identify a specific area or expertise that sets you apart from others online. This helps potential followers and students understand what you offer and why they should work with you. Be consistent. Consistency in posting and engaging with your audience is crucial for building a strong online presence. Jaime recommends consistency with both posting and engaging on other people's content. Bonus: make about 20% of your content more personal and reflective of your own experiences. Engagement is key. It is important to be conversational and interactive on social media. Engage in conversations b

  • 271: Overcoming Fears and Taking Action: Growing Your Music Teaching Business Online

    12/04/2023 Duración: 13min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky addresses the fears that often come with creating an online course, workshop, program, or even a freebie for email marketing. Fears can hold us back from taking action. Jaime dives into each fear and provides insights on how to overcome them, demonstrating combating them using a freebie to grow your email list. Learn how to put fear in its place and take steps towards expanding your music teaching business online. Fear of failure: Worries about putting in effort and not seeing results Fear of success: Concerns about how to keep up with the success of a product or service Fear of technology: Overwhelmed by options and potential challenges of using technology Imposter syndrome: Feeling unworthy or not qualified to offer a product or service Fear of commitment: Feeling that you're roped into offering this product or servive in perpetuity. Download the brand new Profitable Online Music Course Blueprint Here! Learn more about the

  • 270: Building your online music education business through iteration and consistency

    05/04/2023 Duración: 31min

    The Music Teachers Expand Online Podcast episode features an interview with Bill Henry, an elementary music teacher from Maryland who runs Mr. Henry's Music World. Bill also hosts a podcast called The Music Podcast for Kids with his friend Bruce Fite. Topics Discussed Creating content your audience is requesting Creating content from a place you love Not being tied to the outcome or monetization YouTube Podia What's next for Mr. Henry! About our guest Mr. Henry is a seasoned elementary music teacher, in the public and private music world that offers a top-notch online piano course for kids and a variety of music education resources that teachers & kids love! MILLIONS of views on YouTube with thousands of teachers using the entertaining & educational videos in the classroom! Connect with Bill: Instagram Facebook Website YouTube Podcast Download the brand new Profitable Online Music Course Blueprint Here! Learn more about the Online Music Course Accelerator Connect with Jaime: Instagram Fac

  • 269: How to Choose the Perfect Topic for Your Online Music Course

    29/03/2023 Duración: 13min

    In this episode of the Music Teachers Expand Online podcast, host Jaime Slutzky and guest Brocha Kahan discuss how to choose the right topic for an online music course. They stress the importance of selecting a topic that the teacher is passionate about and that meets the needs of their ideal students. It should also solve a big problem or fulfill a strong desire in the music community. Brocha gives some examples of courses that meet these criteria, including one on preventing injuries when playing violin, a composition course for those who feel creatively stifled, and a facilitation course. Questions to ask yourself: What do you wish you had time to work on in lessons? What topics can you talk about for hours? What are you and/or your students consistently praised for? Who is your offer for? What is their starting point? What are their frustrations and obstacles? What are their goals and desires? What journey did you go through with the music that gave you a new understanding and passion? Jaime and Brocha

  • 268: How to Create an Incredible Experience for Your Online Course Students

    22/03/2023 Duración: 13min

    In this episode of the Music Teachers Expanding Online podcast, host Jaime Slutzky discusses the importance of creating a connection with online course students. She emphasizes that while good content is important, students should also be enamored with the teacher. Jamie gives tips on how to create a welcome sequence, drip content, and re-engagement emails to provide students with an unforgettable experience. She also discusses the importance of community and direct feedback to support students and build a connection with them. Highlights: Using welcome sequences, drip content, and re-engagement emails for students inside their course to provide them with an unforgettable experience. Connecting through private feedback and live group calls. Creating a space for students to interact with each other and ask questions such as a Facebook group or Thinkific Community. Download the brand new Profitable Online Music Course Blueprint Here! Learn more about the Online Music Course Accelerator Con

  • 267: Tips for Recording Video for Online Music Courses

    15/03/2023 Duración: 13min

    In this episode of the Music Teachers Expand Online Podcast, host Jaime Slutzky shares tips on how to record video for online music courses. She describes the three types of videos music teachers can create, including talking head videos, screen capture videos, and demonstrative videos, and suggests that a hybrid of these video types may be required for a particular lesson. Jaime also provides two approaches for recording these videos, including using multi-cam or OBS type software on the front end, or doing post-editing using video editing software like iMovie or Camtasia. Key Points: Three types of videos that music teachers can create for their online courses: talking head videos, screen capture videos, and demonstrative videos Create a predictable recording space including position of the camera, background and lighting When using notes or a script, position the content so that you can access it while still making a connection with your student through the screen And finally done is better than

  • 266: Online music course goals and metrics

    08/03/2023 Duración: 13min

    In this episode of the Music Teachers Expand Online Podcast our host, Jaime Slutzky, discusses the tangible and measurable side of online course creation. Namely, making sure that your online efforts contribute in a tangible way to course sales. She emphasizes the importance of creating an audience first before creating the course and validating the offer by ensuring it matches what the audience wants and needs. The areas Jaime discusses in regards to goals and metrics are Audience building, audience growth and audience awareness goals. Sales goals (use the good-better-best methodology) Course content creation metrics (aka timeline to actually get the course created!) Tracking and goal setting for your online marketing efforts Understand the way a student interacts and flows through your tech (this isn't exactly a goal or metric, but critical to feeling confident in selling!) Download the brand new Profitable Online Music Course Blueprint Here! Top takeaways: Creating a profitable online music course r

  • 265: Pricing your online music course

    01/03/2023 Duración: 15min

    In this episode of the Music Teachers Expand Online Podcast, Jaime Slutzky talks about how to price your online music course. She stresses that pricing a course is not just grabbing a number out of thin air, but a matter of understanding what the market will pay and how much you are comfortable charging.  To determine the price of your course, she suggests three things to think about: why the course exists in the market, who the course is for, and how to tie the price of the course to the other modalities in your studio Download the brand new Profitable Online Music Course Blueprint Here! Top takeaways: Pricing a course is not simply grabbing a number out of thin air. It's a matter of really understanding what the market will pay and how much you are comfortable charging. The goal of your course and how it will benefit the student will factor into the price you can charge. Consider your target audience's budget, pricing preferences and, the price point of other products and services they would be i

  • 264: Building your online music course content

    22/02/2023 Duración: 19min

    In this episode of the Music Teachers Expand Online Podcast, Jaime Slutzky explores the different approaches to creating an online music course. The three approaches are: Having your course 100% complete before selling Just-in time creation Teaching live  Jaime discusses the advantages and disadvantages of each approach and offers tips on how to choose the best approach for you and your students. This podcast is sponsored by the Online Music Course Accelerator program which is a comprehensive online program that is designed to help music teachers create successful online music courses that can increase both their top-line and bottom-line revenue. The program offers marketing, tech, mindset, how-to strategy templates, swipe files, and back-end tech support that are tailored specifically for online music courses. Traditional creation method (complete course material before selling) Advantages lack of time constraints ability to be a perfectionist and confidence in knowing exactly what the course will delive

  • 263: Weaving online courses into your music studio

    15/02/2023 Duración: 17min

    Our host, Jaime Slutzky, shares insights on how to create online music courses to increase revenue and build the music studio of your dreams. The underlying question posed and answered in this episode is why having an online music course an amazing tool and a surefire way to increase revenue for music teachers? This podcast is sponsored by the Online Music Course Accelerator program which is a comprehensive online program that is designed to help music teachers create successful online music courses that can increase both their top-line and bottom-line revenue. The program offers marketing, tech, mindset, how-to strategy templates, swipe files, and back-end tech support that are tailored specifically for online music courses. The episode focuses on the five types of online music courses that can be created: Complimentary courses - courses that complement the lessons being taught, marketed to current and past students Supplementary courses - courses that supplement other learning materials or modalities, m

  • 262: When the music teacher becomes the student

    08/02/2023 Duración: 09min

    In this episode of the Music Teachers: Expand Online podcast, host Jaime Slutzky discusses the importance of a music teacher also being a student. The episode is aimed at music teachers who are looking to create impact and income online as independent music teachers. Jaime provides three suggestions for listeners on how to make the most of online learning opportunities: Don't be a passive student. Take action on the teaching you receive from online resources, such as YouTube videos, podcasts, and webinars. It's important to implement what you've learned, not just take notes. Have one place where you record what you're learning. Using a notebook, Google doc, or other tool to document everything you have learned allows you to have one central place to document your learnings which will make it easier to implement them in your business. Commit to yourself and the process. This is especially important when you pay for a resource or if it's free and time-limited. You have to invest the ti

  • 261: Five things you can start right now to create future music course buyers

    01/02/2023 Duración: 12min

    There is no one right way to create a successful online music course. There are, however, steps you can take now if you want to have an audience ready to buy your music course, even if it's still just an idea rattling around in your mind. Our host, Jaime Slutzky, has worked with dozens of music teachers and course creators over the past decade and has seen first hand what separates the profitable and successful creators from the creators who flounder. The five things you can do right now are: Niche your messaging List building Talk with prospective students Design your funnel / student journey Focus on what only you can do and outsource and systematize the rest Connect with Jaime: Instagram Facebook Zoom - Book a call with me to discuss your path forward! Get your free guide to making money teaching music online here!

  • 260: Reflecting your core beliefs and values in your online music offers

    25/01/2023 Duración: 13min

    With a firm understanding of your core beliefs and values, you can build the best online music education programs, courses, membership sites and offers for you and your ideal students. Our host, Jaime Slutzky, shares how her core beliefs and values help her create guard rails in her business and how you can use your core beliefs and values to help your students achieve their desired results. We discuss values core beliefs Connect with Jaime: Instagram Facebook Zoom - Book a call with me to discuss your path forward! Get your free guide to making money teaching music online here!

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