Shane Gibson's Podcast Social Selling B2b Sales And Influence

This podcast is in response to the following question (via twitter):From @jaypiddy @shanegibson should front line sales staff blog? If so what should they blog about? Have a listen to this podcast to hear my thoughts on the subject. To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! […] The post Should frontline sales people blog and about what? appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Last week in our podcast we discussed “Integrating Social Media Into Your Sales and Marketing Process.”  Today I would like to talk about what a social media roll-out plan could look like for your company or department.  If you’re a lone ranger, don’t worry, this will work for you too.  Based upon sections from our […] The post Developing a Social Media Calendar and Implementation Plan Podcast appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s social media podcast is on Integrating Social Media into Your Sales and Marketing Process. I will discuss the Social Media Matrix that Stephen Jagger and I developed for Sociable! as well as the 7 Steps to Strategic Engagement and Integration which are: Identify Your Goal Identify Your Target Audience Pick the Right Platforms Map […] The post Integrating Social Media Into Your Sales and Marketing Process appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

The most common question I hear as a consultant when working with clients to integrate their sales, marketing and social media strategies is “What is the ROI ( Return on Investment ) for Social Media and Social Networks.” Many business people and companies struggle with the ROI on tools like Twitter, Blogging, FaceBook, or Video […] The post Social Media ROI for Business appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

This week I made a statement on Twitter saying “Find your voice and then your tribe will find you.”  I got several responses and one of them as a good question. The question was: LesleyChang: @shanegibson What’s the best way to refine your voice? That’s a great question so I thought I would answer it […] The post Finding Your Voice in Social Media Sales and Leadership appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I believe that CRM or customer relationships management software is going to be going through some major changes in the next 24 to 36 months.  Not all organizations will have a need for this change, but for those of us who will benefit from this next generation CRM it is an exciting development. Jeremiah Owyang […] The post Social CRM The Future of Sales and Marketing? appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I picked up my copy of Leadership Lessons of the Navy Seals today and it really got me thinking about how casual or loose most sales teams and organizations are. If I was to go into battle (so to speak) how many sales people that I know would I actually bring with me? Who could […] The post Sales Leadership Navy Seal Style appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is about applying 5 easy steps to increase the momentum in your business or sales process.  If you have been going through the motions or not feeling motivated today’s podcast will hopefully give you a boost. The post Sales Podcast – 5 Easy Ways to Boost Sales and Motivation Now appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is possibly about why your prospects aren’t calling you back.  I’ve created a bit of a monster, several events here in Vancouver and abroad where I have been telling people that attending events like The Vancouver Sales Performance Meetup, various Vancouver Board of Trade Functions, Tweetups and industry functions is how to grow […] The post Hey Clueless Networker Maybe They’re Just Not Into You Anyway! appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s sales podcast is focused on 10 ways to avoid cold calling. In the sales podcast I will cover 10 ways to avoid cold calling. Here’s the list: Become a constant prospector Attend industry events twice a week Blog everyday about solutions to client pains Make new connections using Twitter Ask for introductions through Linkedin […] The post Sales Podcast – 10 Ways to Avoid Cold Calling appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast comes from a question submitted to me by Dave Macdonald via twitter (@davemacdonald).  Here’s what he asked: “What are some sound strategies to ensure that positive or negative momentum doesn’t result in purely transactional behaviour?” It’s an interesting question. Falling into being transactional when things are going well or when things are not […] The post Sales Podcast Transactional vs Relationship Focused Selling appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I read a blog entry posted by @salesbloggers via Twitter the other day and it inspired this podcast. The entry by Steven Rosen claims that sales training is a non-revenue generating activity. Great sales training is just that, it gives sales professionals more efficient approaches and processes to close deals. If you could pull together […] The post Sales Training VS. Sales Coaching or Cut them Both? appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Many people talk about the sales pipeline.  I have heard many people comment on the fact that they have a lot of business in the pipeline. When prodded further they can’t tell me how strong their relationship is with each client. Even fewer people have a method of measuring where they are at.  You just […] The post Sales Pipelines versus Relationship Pipelines appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is about the risks associated with mentoring and coaching. I have personally seen too many people give their power away or get off track from their own personal values by selecting the wrong coach or mentor. This podcast talks about the difference between certification and qualification. It also talks about how we may […] The post Are you giving your power away to the wrong coach or mentor? appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I’ve heard many people (including myself) talk about the fact that the rules of business have changed.  In sales and marketing this is true. What’s interesting is that the rules of leadership are universal. Offline and online networking and building social capital follow a very similar strategy. Today’s podcast addresses this challenge and opportunity. The post Leadership in a Digital Age – Is there a Leadership 2.0? appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.