Shane Gibson's Podcast Social Selling B2b Sales And Influence

Today’s podcast is about 10 Things That Will Not Change About Social Media in 2010.  There have been 1000’s of bloggers who have put fingers to keyboard and pounded out their predictions for social media in 2010. While there’s many predictions about future technology advancements, new demographics and debatable Twitter growth there are many things […] The post Podcast: 10 Things That Will Not Change About Social Media in 2010 appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s social media podcast is on social media ROI or return on investment and why it’s not nearly as important as ROR.  ROR is a term introduced to me by Darcy Rezac author of Work the Pond. From a social media perspective and a general marketing perspective most people are nearsighted and have serious tunnel […] The post Why Social Media ROI is NOT as Important as ROR appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast interview is with Dr. Denis Cauvier bestselling author of the ABCs of Making Money. The podcast interview is on his new book “Hired 2.0 – Recruiting Exceptional Talent at the Speed of Light” and explores how social media, social networking and Generation Y has changed the way we need to approach recruiting, hiring […] The post Dr. Denis Cauvier author of Hired 2.0 Podcast Interview with @shanegibson appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Many organizations want to create a sales culture but many also fail at doing so. Today’s podcast covers nine lessons around creating sales culture that I have learned while helping non-sales organizations create sales culture: You need buy-in It’s really about creating an opportunity culture You need to reward people, that means everyone “What gets […] The post Creating a Sales Culture in Your Organization appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I have posted this file to our Sociable! FaceBook page but have yet to post it for non-members in my podcast feed for iTunes until today. This is a free audio preview of Sociable! How Social Media Is Turning Sales and Marketing Upside-down by Stephen Jagger and myself (Shane Gibson). Also below is a link […] The post Free Audio Download of Chapter 1 – Sociable! by @shanegibson and @sjagger appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is on developing a prospecting discipline and why you need to plan it out and make it part of your sales and marketing strategy. Bullet points on the podcast: Four Types of Prospecting: Face to Face Extended Personal Community and Network Prospecting Media Marketing/Prospecting Make a Plan: Have the intent to meet people […] The post Prospecting is a Discipline appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is on the connection between serendipity and discipline as well as the connection between training and intuition. I’m also going to talk about why very few people experience high levels of positive serendipity or tap into their intuition because they quit too soon. I’d love your feedback and thoughts on this topic. This […] The post Serendipity and Intuition are Not Random appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I’m doing a seminar on December 2nd in Victoria and December 3rd in Vancouver and thought I would share some of what I will be talking about with you in my podcast.  Today’s focus is on how to engage, lead and train Generation Y / Millenials in the workplace. This demographic is much maligned and […] The post Leading and Collaborating with Generation Y appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Today’s podcast is more about questions than answers, this is somewhat of a roughly formed thought at this point. Tribes by Seth Godin really resonated with me when I first read it a year ago. Jay Conrad Levinson’s concept of Nano-casting to small unique groups (often only parts of a tribe) has always intrigued me. […] The post Why You Need to Be a Nomadic Social Media Tribalist appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Listening is a core part of all strategy, military, personal relationships, sales and social media. Observing your competitors before forming strategy and taking action, or listening to your customer for the purpose of engagement, rapport and opportunity seeking.  It all starts with listening.  In marketing, as in battle it is often one bold stroke that […] The post Listening 2.0 – Social Media Listening Strategy appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

I was recently asked to summarize the what marketers must know about social media marketing by Jay Levinson. I was about to answer him when he added a stipulation in, in 3 points, only 3 summarize what marketers must know about social media. I thought I would share with you what I shared with him: […] The post 3 Things You Must Know About Social Media appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Social Media Engagement There’s a lot of talk about being engaged. In particular in social media we talk about engagement as one of the key benchmarks of being a successful brand, marketer, blogger or personality online.  Today’s podcast is on what engagement is about. Here’s a short list of what engagement is: Complete listening, not […] The post Social Media Engagement appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

The End of Social Media Yes I have consumed the social media Kool-Aid. In fact I have opened my own roadside stand.  Social media is an exciting disruptive technology.  But the ride is almost over, the hype will die down after everyone has found everyone on Facebook and when even our dog has a blog. […] The post The End of Social Media appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

This podcast answers another version of the question “Why?” with the answer “Why not me?” To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank The post Why not me? #whynotme appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

This podcast is about the question: Why? This is an important question. It’s the most important question. Why? To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank The post Why? #why appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Ronald Lee of Man Meets Woman Happy Sexy You and Vancouver Social Board sponsored this post for the blogathon for the Vancouver Food Bank. The topic Ronald chose was: What It Takes and/or How to Become a Thought Leader? This is a great question, have a listen to this podcast to hear about becoming and […] The post Becoming and Influencing Thought Leaders appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

Jay Levinson says it takes up to 18  months for a the market to react and accept a new brand. Jim Janz says it takes 18 months it develop a leader. Fred Shadian says it takes 1000 training sessions to become a master.  Malcolm Gladwell says it takes 10,000 hours to become an outlier. This […] The post How long is a long term marketing goal? Are you quitting too soon. appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

This doesn’t need much of an intro. The title says it all. Marketers are lying to you about social media. People are designing speeches, and marketing packages around a topic they have very little background in. Listen to the podcast to find out why this is happening and what to do about it. The post Podcast: Marketers are Lying to You About Social Media appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

The last podcast I did was about “Getting Real in Social Media” and this is an extension of that. I’m a big proponent of the use of social media marketing and social networking in business. With that said, often social media helps us start a relationship, it can also help us nurture a relationship, but […] The post Sales Skills are Part of a Good Social Media Strategy appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

This podcast is a cautionary one for those of us that dove in blind and head first into Social Media. We were right. It’s the future of marketing and it’s changing the way we work, lead, and sell. With that said, we can still go broke wasting our time with Twitter, blogging, Facebook and Linkedin […] The post Get Real About Social Media It’s Not a Video Game appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.