Sinopsis

Columbia Ideas at Work is a bridge between business research and practice, offering key insights from Columbia Business Schools faculty in a format that is easily accessible to busy executives.

Episodios

  • Nachum Sicherman on the Ostrich Effect

    Nachum Sicherman on the "Ostrich Effect"

    14/01/2016 Duración: 01min

    On Bloomberg Radio, Professor Nachum Sicherman discusses his research on the “ostrich effect:” the tendency of investors to avoid looking at their portfolios when markets are down.

  • Katherine Phillips — Get Along or Get to Work?

    Katherine Phillips — Get Along or Get to Work?

    17/12/2013 Duración: 02min

    Professor Katherine Phillips discusses her recent findings that diverse teams focus less on getting along and more on getting to work, and the implications for organizations. Read the full story here.

  • Eric Johnson: Choosing Health — and Wealth

    Eric Johnson: Choosing Health — and Wealth

    29/10/2013 Duración: 04min

    Professor Eric Johnson discusses how better choice architecture could help Americans make wiser choices on the new Affordable Care Act insurance exchanges.

  • Geoffrey Heal: Uncertainty, Risk, and Climate Change

    Geoffrey Heal: Uncertainty, Risk, and Climate Change

    24/07/2013 Duración: 17min

    Professor Geoffrey Heal discusses how new approaches to risk assessment in the face of climate change can help decision makers negotiate the uncertain future. Read more: http://www4.gsb.columbia.edu/ideasatwork/feature/7233822

  • Oded Netzer: Text Mining Social Media for Consumer Insights

    Oded Netzer: Text Mining Social Media for Consumer Insights

    19/06/2013 Duración: 15min

    Professor Oded Netzer discusses how the emerging science of text mining is helping marketers measure their impact — and the surprising insights the field may offer the healthcare industry.

  • Marcelo Olivares: Data Transforms Operations Research

    Marcelo Olivares: Data Transforms Operations Research

    24/04/2013 Duración: 02min

    Professor Marcelo Olivares discusses how a flood of data is changing the way that researchers help businesses fine-tune their operations and increase efficiency.

  • Ilyana Kuziemko: Studying Inequality in America

    Ilyana Kuziemko: Studying Inequality in America

    27/03/2013 Duración: 02min

    Professor Ilyana Kuziemko discusses how questions raised by the 2010 mid-term elections spurred her latest study about people’s aversion to last place. Read the Columbia Ideas at Work article: http://bit.ly/kuziemko

  • Urooj Khan: Accounting and Systemic Risk in Financial Institutions

    Urooj Khan: Accounting and Systemic Risk in Financial Institutions

    22/03/2013 Duración: 02min

    Professor Urooj Khan discusses the important role of accounting in assessing systemic risk.

  • Suresh Sundaresan: Capital, Creditors, and Systemic Risk

    Suresh Sundaresan: Capital, Creditors, and Systemic Risk

    22/03/2013 Duración: 03min

    Professor Suresh Sundaresan discusses the role of credit and creditors in the financial crisis, and the significance of his research in exploring the roots of systemic risk. Read the Columbia Ideas at Work article: http://bit.ly/sundaresan

  • Leonard Lee: When Shopper Marketing Backfires

    Leonard Lee: When Shopper Marketing Backfires

    27/02/2013 Duración: 03min

    Professor Leonard Lee discusses how shopper marketing tools can sometimes motivate consumers to spend less — rather than more. Read the research brief: http://bit.ly/lee-ideas

  • Brett Gordon: Political Advertising and the Electoral College

    Brett Gordon: Political Advertising and the Electoral College

    25/10/2012 Duración: 04min

    Professor Brett Gordon discusses how the elimination of the electoral college could shift spending on political advertising during presidential campaigns — and how that could impact election results. Read the story: http://bit.ly/brett-gordon

  • Daniel Ames: Decision Making and Negotiation

    Daniel Ames: Decision Making and Negotiation

    20/09/2012 Duración: 03min

    Professor Daniel Ames discusses Columbia Business School’s Decision Making and Negotiation Cross-Disciplinary Area, and why the best decision makers and dealmakers aren’t mere problem solvers. Read the story: http://bit.ly/ames-ideas

  • Eric Johnson: Behavioral Economics and Time Preference

    Eric Johnson: Behavioral Economics and Time Preference

    20/09/2012 Duración: 03min

    Professor Eric Johnson explains time preferences and present bias, and how these behavioral phenomena affect the choices we make. Read the story: http://bit.ly/first-in-trouble

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