Agency Intelligence

This is the first step down a slippery slope to an unprofitable agency. For years we’ve been waiting for the other shoe to drop when it comes to our relationship with insurance companies. We’ve always assumed when it happened it would feel like a bomb was dropped. What if instead of a giant terrain leveling […] The post The $17,000 Fallout of Cut Commissions appeared first on .

Identifying your strengths and weakness in the industry is something you have to do to succeed. Also, understanding how necessary certain evils are can go a long way to reshaping how you approach a line of business. Failing to make these vital self-assessments will ultimately leave you a jack of all trades that no one wants […] The post Where’s Your Line in the Sand? appeared first on .

The sooner you stop lying to yourself and face the reality of the challenge, the more successful you’ll be. It seems like everyday I hear from an agent that wants to do video or who has bought equipment to get started. The sad part is that nine times out of 10 that agent makes one […] The post Video is Hard appeared first on .

We would all save a ton of time if we just knew what insurance companies wanted. Wouldn’t it be nice if you knew with the click of a button what type of business an insurance company was most interested in writing? The full dog and pony show we put our clients through just to figure […] The post Who’s Hungry for Your Business? appeared first on .

You’ve heard this before, but if you keep doing the same thing and expect a different result that’s the definition of insanity. As over used of a theme as that is, there’s still no better way to honestly look at the content you’re creating, or in most cases not creating. You can only tell yourself […] The post Don’t Define Insanity Trying to Create Content appeared first on .

If you can’t get the very first thing right, why should anyone believe you’ll be better with the second, third or fourth? Since starting this show over seven months ago, I’ve had the opportunity to listen how a lot of agencies answer their phone. Most of what you’ve heard so far has been the best […] The post Answer The Phone appeared first on .

Increasing your relevance is the only way you can withstand the insurance agents of the future. “If it can be done it will be done and if you don’t do it someone else will.” Those are words to live by from today’s guest Daniel Burrus who is a futurist, business adviser, author and public speaker. […] The post How to Survive the Artificially Intelligent Agent appeared first on .

Have you ever thought how you’re going to be selling a policy, 5, 10, 15 or even 20 years in the future? In this special edition episode we brought together three of the best insurance podcast hosts to talk about where everything is going and what it all means. Jason is joined today by Agency […] The post Insurance Podcast Cage Match: Ryan Hanley, Jason Cass and Joey Giangola Break Down Current Trends in the Insurance Industry appeared first on .

You have to be able to put one foot in front of the other no matter how fast you move at first. The dangerous side of acclimation is standing in a cesspool and not knowing it. You can’t expect to move you’re agency forward if your surround by an undetectable toxic environment. First you have […] The post Get Stuff Out of the Way to Make Progress Possible appeared first on .

Traditional sales training never takes into account the person you’re trying to take the business from. If you can’t successful separate a client from their current broker than you’re not giving them a real opportunity to hire you. In this episode Jason Cass talks with Randy Schwantz, the best-selling author of several books include The Wedge […] The post Close More Business By Firing the Incumbent appeared first on .

The truth is that not everyone gets to keep selling insurance, even if they want to. Not acknowledging the high churn rate of agents in our industry would be like trying the movie “Spotlight” like a work of fiction. It happens and it happens a lot. If we don’t start talking about it more it’s […] The post Sometimes We Don’t All Make It appeared first on .

It’s a tempting option that should be true but could possibly leave you holding the bag. We are genetically hardwired to get the most out of doing the least amount of work, so the idea of buying up existing insurance agency fits right in. The only problem is it could also have the potential to […] The post Should You Buy All Your Clients at Once? appeared first on .

It’s the little things that really do have the potential to create a big impact. The only problem is making them happen over and over again on their own is no small task. Trying to making something like that happen usually opens you and your agency to a plan that might not go as smoothly […] The post How Much Business Are You Missing When Things Don’t Go As Planned? appeared first on .

In a saturated industry, how do you stand out? We all know that the end goal is to get the premiums on our books. So how do you accomplish this goal? Are you buying leads? Are you getting referrals? Are you capturing the power of SEO? Do you have to spend money to make money? In […] The post Design, SEO, and Insurance – Getting Premiums on Our Books appeared first on .

Why would you stack the deck against yourself when the difficulty level is already higher than you can handle? Content will never be simple until you give yourself permission to create it during a time that’s right for you. That means in the morning, the afternoon or night. It’s doesn’t and shouldn’t be a reclusive hobby […] The post How You Can Make Creating Content a Simple Sales Activity appeared first on .

There is no insurance law that says you have to do anything and everything someone asks for when they call your agency. You also don’t need to keep the same systems and process you’ve had the last 20 years. The only thing that happens when you do is your clients get a slightly god awful […] The post We Don’t Do That Anymore appeared first on .

Don’t make yourself feel better by making up reasons you can’t do something. Instead, be honest and comfortable with the fact that you might not need the thing you’re excusing. Knowing what you do well and works is ten times more valuable than chasing the next big thing. Business and marketing shame is a cottage […] The post Excuses You Tell Yourself That Aren’t True appeared first on .

Has your agency paid its staff the same way since 1952? Do most of your employees become complacent once they start making a certain amount of money? If you haven’t changed the way you reward the work being done for you why should you expect different results? Today Jason talks with Tom Baker who runs […] The post Pay Your Employees Based on One Goal appeared first on .

The people who make the calls are the ones who are the most successful, the question is if your making the right one for today? We all wish there was a line of people around the corner waiting for us every morning when we got to the office. How can you pull people to you instead […] The post Business Finding You Vs. You Finding Business appeared first on .

How do you break through a ceiling you didn’t build in the first place? The disenchanted state of insurance agent commissions and the “value” we’re required to add to make a sale are running quickly in the opposite direction of each other. Goals aren’t being met and business is staying the same. Can it be […] The post This Can’t Be Your Agency’s Maximum appeared first on .