Fast Track Impact

In this episode, Mark explains the three most common motives for researchers to engage with the impact agenda. He then provides tips on how to translate these motives into priorities that can drive action.

In this episode, Mark walks you through seven questions that will give you a social media strategy to power your research to impact: 1. What do you want to achieve through social media? 2. Who are you trying to reach through social media and what are they interested in? 3. How can you move from a “lurker” to a content maker? 4. Who can you work with to make your use of social media more efficient and effective? 5. How can you make your content actionable, shareable and rewarding for those who interact with you? 6. How can you monitor and evaluate your social media plan? 7. How does your social media strategy contribute towards your wider impact strategy? Download your own social media strategy template at: www.fasttrackimpact.com/resources

In this episode, Mark interviews the brains behind @CECHR_OuD to reveal how she reached 87,000 followers in four years, currently growing at 150 followers per day, to become one of the most influential research institutional Twitter accounts in the world. Mark also describes six things you can do to grow your influence on social media: 1. Have a social media strategy: know your audience, add value to them and actively promote your research 2. Focus on Twitter (and LinkedIn if you’ve got time) 3. Be credible: be professional and link to content 4. ​Be visual: stand out from the crowd 5. Tweet at the right time: audience time zone and engagement peak times 6. Curate your top 3 tweets and have a follow/unfollow strategy The Centre of Environmental Change and Human Resilience (CECHR) is a partnership between the University of Dundee and the James Hutton Institute. Find out more about their work here: http://www.dundee.ac.uk/cechr/

In this episode,​ Mark discusses how you can build a network of people who can empower you to have the impacts you want.

In this episode, Mark interviews Rosmarie Katrin Neumann about her work as a knowledge broker​ and asks if we might all as researchers, be able to do more to act as knowledge brokers. Find out more about Rosi's work at http://www.fasttrackimpact.com/#!knowledge-brokerage/eazc2 or find her on Twitter at: @RosmarieKatrin https://twitter.com/RosmarieKatrin

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In this episode, Mark explores the range of reasons why people engage with research. He describes research in which the​ people who had engaged with researchers what had motivated their engagement, and these were the most common reasons people cited: · Accessing future funding and new business opportunities · Developing new solutions to old problems · Increasing personal impact/influence through collaboration with researchers · Intrinsic motivation to “make the world a better place” or a desire to learn about the issues being researched Bear these motives in mind, and see if you can work out which of these motives apply to the people you want to work with. By tapping into their motives, and explaining clearly how working with you can achieve what they want, you are much more likely to get the level of engagement you want.

In this episode, Mark gives you a sneak peek behind the scenes of his new book, The Research Impact Handbook​ and tells you how you can write a book in a week. Key points: - Reasons why you might choose to self-publish your next book, rather than going with a traditional academic publisher (or not) - The personal story behind The Research Impact Handbook, including the sentence that breaks a lifetime of silence and shame - How you can write a book in a week by breaking the task down into manageable tasks that can be compiled into a book easily, in just a week - The key is to confront your fear of putting something imperfect into the world and receiving criticism, and start putting out things that are "good enough" and improving and extending your work progressively - what Jeff Ollson calls "the slight edge"​

In this episode, Mark presents eight powerful questions that will enable you to envision the impacts your research might have. Whether you already have a defined impact goal and plan, or you don't know where to start, these questions will help you get a clear idea of the impacts you could achieve from your research: 1. What aspects of your research might be interesting or useful to someone, or could you (or someone else) build upon to create something interesting or useful at some point in the future? 2. Going beyond your research for a moment, think of issues, policy areas, sectors of the economy, practices, behaviors, trends, etc. that link in some way to your research. What problems or needs are there in these places, and what are the barriers that are preventing these issues from being resolved? Could your research help address these needs and barriers in some way? 3. What is the most significant area of current policy, practice or business that your research might change or disrupt? 4. Which are the ind

In this episode, Mark shares five ways you can enhance the impact of your research. He illustrates each of the five principles with practical suggestions about ways you can generate impacts from your research.​