Crafting Culture: Helping Executives Create Incredible Company Culture

If you want to build an awesome culture, trust is a huge part of it, especially if you're going to build something unique. Ryan Kohler addresses the need to know if your employees should trust you, not just whether you can trust them. Ryan Kohler is the CEO of Applicant Pro, an Applicant Tracking System that offers fully-intergatable products to boost hiring strategy, including background checks, employee onboarding, and pre-employment assessments. What Ryan talked about: Getting burned by an employee Employee referrals in a phenomenal culture Accepting a level of evil Trust and change Why we trust anonymous rants over people we know What your policies tell your employees about how much you trust them This episode is co-hosted by Ryan Kohler, CEO at Applicant Pro. You can find this interview, and many more, by subscribing to Crafting Culture on Apple Podcasts, on our website, or on Spotify.

Instead of a chart with bald data, people want to hear a compelling story about how analytics affects revenue. In other words, you should build a business case for analytics using 3 compelling techniques. This solo episode of Crafting Culture is hosted by Matt Burns, Founder and CIO of Bento HR. What he talks about: Building a business case for HR analytics Starting with the end in mind How to illuminate opportunity and ROI Leveraging storytelling to reveal the human in the numbers Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or at our website.  

If you’ve ever read Stephen Covey, you may be familiar with the relationship bank account.    If you’re not, it’s a very simple concept. Every relationship you have with any person is a series of deposits and withdrawals.  Your goal is to always maintain a positive balance in that account with everybody by making enough deposits so that the withdrawls don’t leave you overdrawn.    Ryan Kohler is the Founder & CEO at ApplicantPro, and he shared on a recent episode:  Why the relationship bank account is so crucial The importance of maintaining the account even AFTER an employee leaves.  How you can make sure that you’re making consistent deposits throughout the hiring process.    Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or our website.

This week on Crafting Culture, Kate Marshall tells us about the importance of having a strong perk program for your company in order to invest in your employees and retain your best leaders.  She reminds us that not only is a perk program an essential part of your organization, but that picking the right one that fits your team is just as vital. Check out the episode! The Perks Series on Crafting Culture is brought to you by Zestful. Zestful makes daily recognition and rewards a breeze with its consolidated and easy-to-use employee perks platform. To learn more, visit zestful.com/craftingculture. Kate Marshall is the Head of Content at Zestful. You can find other episodes of Crafting Culture here.  

Analytics & HR.  Not exactly a match made in heaven, right?  But what if all the ideas we held about analytics & HR were misguided? What if analytics and people were actually complementary, not competitive?  Matt Burns is the Founder of BentoHR and was on the Crafting Culture podcast recently to talk about:  How analytics can help you solve problems faster.  How you can use analytics to spot trends in employee behavior, and inform better decision making.  Why purely subjective people skills might not be the best solution.  Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or our website.

Empathy & action.  That’s it.  If you want to create a culture of loyalty, where your employees feel like they’re valued, and in turn stick around, you’ve got to approach the entire process with those two things in mind.  Empathy. Action.  Ryan Kohler is the Founder & CEO at ApplicantPro, and he shared on a recent episode:  Why so many companies have loyalty all wrong.  The 4 things you’ve got to learn about your employees if you want to cultivate loyalty Listen to this and all our other Crafting Culture episodes with Apple Podcasts, Spotify or our website  

When was the last time your CEO gave you a round of applause for sending an email?  Never? That’s what I thought.  But as silly as it sounds for a CEO to walk around clapping for everybody, what if that kind of attitude is EXACTLY what companies need?  To acknowledge BEHAVIORS instead of just OUTCOMES?  Kate Marshall was on a recent episode of the Crafting Culture podcast, and talked about The link between incentives and productivity,  Why a simple “thank you” might just be what your culture needs, and  The three things you can look for as a CEO or leader to instill this culture at your organization.  The Perks Series on Crafting Culture is brought to you by Zestful. Zestful makes daily recognition and rewards a breeze with its consolidated and easy-to-use employee perks platform. To learn more, visit zestful.com/craftingculture. Listen to this and all our other Crafting Culture episodes with Apple Podcast, Spotify, or our website.  

In this episode we talk to Jess Scott, VP of People at Thuzio.

In this episode we talk to Graham Moody, People and Culture Manager at ansarada.

In this episode we talk to Patrick Riley, CEO of GAN.

In this episode we talk to Greg Besner, Founder and CEO at CultureIQ.

In this episode we hear from Leah Colman, Team Development Business Partner at Netsertive.

In this episode we hear from Travis Dutka, Culture Curator at 360insights.

In this episode we hear from Jen Cantu, VP of People at TrendKite.

In this episode we hear from Claude Silver, Chief Heart Officer at VaynerMedia.