Mister Beacon

Cisco is disrupting the Beacosystem with its new CMX Beacon Point vBeacon product. Moving beacons with a point and a click promises to change the way we look at the Total Cost of Ownership of large beacon developments. We discuss where vBeacons work best and see Cisco's web management tools in action.  See acast.com/privacy for privacy and opt-out information.

Getting beacon deployment right is the difference between success and failure. It involves art, organization and science. We distill what you need to know into ten critical success factors and discuss them with Siddharth Panigrahi of Gimbal, one of the most experienced engineers in this area. Sidd has worked on many of the biggest beacon deployments in the world, including three Super Bowls, SXSW, MLB's baseball stadiums and Citibank.  See acast.com/privacy for privacy and opt-out information.

It's easy to make mistakes when it comes to privacy and beacon apps. The consequences are serious. Hear Jarno Vanto of Borenius, one of the leading lawyers that specializes in beacon privacy describe the pitfalls and how to avoid them.  See acast.com/privacy for privacy and opt-out information.

Kevin Hunter, former COO of Gimbal / President of inMarket discusses where the opportunities are for entrepreneurs in the proximity ecosystem. We discuss audience aggregation, AR, Smart Cities, and the impact of Google's Eddystone on the opportunities to create value.  See acast.com/privacy for privacy and opt-out information.

MOCA’s CEO & CTO explain how proximity is informing the Mobile World Congress app, how they can drive incremental revenue for conference organizers, their experience of solar powered beacons and an example of a beacon enabled app making one of Spain's biggest tourist destinations smarter. https://www.mocaplatform.com  See acast.com/privacy for privacy and opt-out information.

Episode 12 - inMarket’s CEO Todd DiPaola describes his company’s approach to bringing together their 44.5MM app users, thousands of stores and dozens of apps in a beacon enabled advertising network  See acast.com/privacy for privacy and opt-out information.

We explore how Ukranian based Leantegra has blended Bluetooth beacons with Ultra Wide Band (UWB) and Wi-Fi, what UWB is and what it brings to the solution, and the advantages of doing business from an country with faster/cheaper Internet connectivity than the USA.  See acast.com/privacy for privacy and opt-out information.

Kiyo was the CEO of Meridian and now leads HPE Aruba's beacon business. We hear the story of how Aruba acquired his start-up and how Aruba used Wi-Fi and beacons to solve the challenges of proximity apps at Levi Stadium.  See acast.com/privacy for privacy and opt-out information.

Szymon Niemczura is CEO and Co-Founder of Kontakt.io. He talks about the strategy and applications that have enabled his company to sell the largest number of beacons in 2015 (by ABI's reckoning). We explore how they intend to make money while maintaining their partner relationships, their future offerings, what inspired the founding of their company and what developers need to be aware of before choosing their beacon provider.  See acast.com/privacy for privacy and opt-out information.

Rick Belliotti is Director of Information & Technology Services, as well as Business Development for the busiest single runway airport in the USA. He describes the rationale and process of developing a beacon infrastructure, how the airport business works and important things that people need to know, if they want their technology to succeed in one of the busiest types of venue. He also gives us a sneak peak of their new airport app, designed to work at multiple airports. It has some unique proximity features.  See acast.com/privacy for privacy and opt-out information.

John Coombs explains what's required to build an Orchestration layer for a beacon solution and why you need one. He shines a light on his company's customers and why some of them came to Rover as a "second surgeon”, asking Rover to fix the problems from their first attempt at beacon deployment.  See acast.com/privacy for privacy and opt-out information.

Vincenzo Dentamaro reveals details of their deployments at Fiat's factories, the Rome subway and museums in Italy and the US. They talk about their approach to pricing and their future plans.  See acast.com/privacy for privacy and opt-out information.

Scott Jenson on Google’s announcement to move Physical Web directly into Android, how it's being used, Bluetooth activation and concerns about Google controlling the Physical Web proxy.  See acast.com/privacy for privacy and opt-out information.

Jeff Russakow discusses the deployments Gimbal are powering, reveals numbers of developers on Gimbal's network, and a surprising vertical that is exploding ... and it's not retail.  See acast.com/privacy for privacy and opt-out information.

Interview with Proxama CEO of Proximity Marketing Jon Worley. He discusses the lessons learnt and results Proxama have seen from their pioneering work building one of the first beacon networks, deploying beacons in buses, taxis, airports, and town centers in the UK.  See acast.com/privacy for privacy and opt-out information.

Estimote’s Jakub Krzych is CEO & Co-Founder of the most visible of the Bluetooth Beacon makers. He discusses the use cases that are driving the market forward, their newest products enabling direct control of appliances, the latest announcements from Google and offers free Physical Web T-Shirts to our listeners.  See acast.com/privacy for privacy and opt-out information.

We talk to one of the leaders in indoor location technology using Bluetooth Beacons, Pointr Labs' COO Chris Charles about what people are using indoor aps for, why venues are investing into indoor mapping, the level of accuracy achievable, what deployment involves, the relevance of what Google is doing with its new standards, examples of customers and the future of the industry.  See acast.com/privacy for privacy and opt-out information.