Linkedinformed Podcast. The Linkedin Show

Welcome to a new episode and this week I will be focussing on a subject that I haven’t covered before on the podcast – Employer branding and it’s close cousin, employee advocacy. If you are not interested in recruiting or working in HR then this might be an episode to skip but I do know there are plenty of listeners who do have a keen interest in using their company page for employer branding purposes and the activities of some of their employees for employee advocacy purposes. For more information go to https://linkedinformed.com/episode240

Welcome to a new episode, this week we are back to talking about LinkedIn company pages.....but with a difference! More of that later but as always firstly....... Interesting Stuff I Saw This Week LinkedIn Updates Sales Navigator, Gets Closer to Salesforce LinkedIn announces the rebuild of three core talent tools to one platform LinkedIn debuts LinkedIn Live, a new live video broadcast service

Welcome to episode 238. I really struggled to think of a title for this episode because unlike most weeks, no one subject dominates! That said, I have a lot to talk about in this episode. Firstly, due to a family bereavement, I will not be producing an episode next week but will be back the week after. For the remaining notes go to https://linkedinformed.com/episode238

Welcome to a new episode, this week I want to focus on attempting to answer one of the most common and complex questions I get about LinkedIn….Premium accounts – are they worth it? More of that later…… Interesting Stuff I Saw This Week New Ways to Keep a Pulse on the Companies You Care About Five Things We Learned from Microsoft’s Earnings Introducing Interest Targeting LinkedIn Articles versus LinkedIn Posts/Updates Could it be that ‘Trending content in your area’ might actually be paid ads! Listener Mark Lee got in touch with this message “I saw a post on my home page yesterday. Linkedin was showing it to me allegedly because it was ‘Trending in London’. This was odd for two reasons. Firstly it contained a link to a newspaper article (so encouraged me to leave the Linkedin platform). The other reason it was odd was that the article was not able to be viewed by anyone outside the USA. So why was it trending in London? I don’t think it was. But equally, why would a foreign newspaper (or anyone else) sponsor

Welcome to a new episode, this week is very different as the majority of this show will be dedicated to a talk that I'm giving this week on LinkedIn visibility and posting techniques. But first I wanted to highlight three posts that each deserve a special mention, all for different reasons. Go to http://linkedinformed.com/episode236/ for the more

Happy New Year! I hope you all had a great break over the Christmas holiday. I had an ‘enjoyable at times and stressful at times’ break and as I  decided to completely switch off from all work matters, it has been a busy last 2 weeks catching up on everything. The main subject this week is empathy. If you are a long time listener then you may recall that I covered this previously in episode 122. I’m aware that many of you have only started listening to the show more recently and many don’t listen to every episode so I decided to cover it again…mainly because it is such an important subject! More of that later….. Interesting Stuff I Saw This Week Lessons from my Linkedin experiment 2018 The Contrepreneur interview with Mike Winnet LinkedIn Censored A Pro-Democracy Activist’s Profile In China LinkedIn now requires phone number verification for all users in China Facebook investigates ‘deceptive’ election operation backed by Reid Hoffman For more, go to http://linkedinformed.com/episode235

Welcome to the Christmas edition of the podcast. This will be the last episode this year so let me wish you all a fantastic Christmas break and an exciting a prosperous new year. Interesting Stuff I Saw This Week For the rest of the notes go to http://linkedinformed.com/episode234/

Welcome to episode 233 and this week I’m looking forward and planning for next year. What is your plan for LinkedIn next year? Hopefully, I can stimulate a few ideas for you in this episode. Before that though….. Interesting Stuff I Saw This Week. I was fascinated to see this post go viral this week. It’s not applicable for post of the week because I don’t think it’s an especially great video post but it is worth examing why it went viral. To read more go to http://linkedinformed.com/episode233/

Welcome to episode 232. This week the focus is all about my favourite subject….communication. If there is one aspect of using LinkedIn that fascinates me the most, it’s the art of communicating effectively. It’s also one area that most people get wrong according to my homepage feed and probably yours too! So you can imagine how excited I was when I recently met Kim Arnold, a communications and marketing expert! So this weeks episode is focussed on a chat I recently had with Kim about how we communicate on LinkedIn and how we could do it better! but first….. Interesting Stuff I Saw This Week Microsoft And LinkedIn Can Revolutionize Retail! LinkedIn Crossed the Privacy Line with Targeted Facebook Advertising The State of LinkedIn Profiles Today & Making Yours Even Stronger   Mike Winnet does it again and gets more comments on this spoof copy post!

Whilst the title for this episode is about posting, I actually have two main topics to cover this week. Posting for Engagement – A case study A closer look at new LinkedIn Events I also have a ‘not’ post of the week as well as a post of the week! In addition, we cover the following; LinkedIn Stories New Boolean operators UK top voices Three new features LinkedIn Live video rumours

Welcome to the 230th episode. This week I cover; LinkedIn Events Do pods violate the user agreement? LinkedIn Top Voices 2018 Several new features Rumour - LinkedIn Stories! LinkedIn Pages

Welcome back to another show. This week I’m chatting with Andy Foote about the talk given by a LinkedIn executive called ‘creator-side optimization and incentives in social networks’. This was a very interesting a quite revealing insight into how LinkedIn adjusted their algorithm earlier this year to counter what they described as a ‘perverse incentive’ where superstar content producers were being given too much visibility on our homepage feeds

LinkedIn is changing rapidly! This week I focus on 9 important changes LinkedIn have made since the last episode. New design for WVYP Articles saving on desktop Group posting from Homepage New free premium trial offer Articles 'series' pilot scheme New setting to make 'Follow' the default on your profile LinkedIn update 'Feed ranking optimization' Less information on LinkedIn emails Pilot test for the reintroduction of LinkedIn events feature More information at http://linkedinformed.com/episode228

This week I interview Kurt Shaver from Vengreso about the challenges of social selling and using LinkedIn in a corporate environment

A couple of weeks ago I had a very interesting conversation with an experienced LinkedIn user about native video posts. They post regularly and get fantastic results but they have yet to do a video post. When I asked them why they couldn’t really answer. We explored this in more detail and agreed that it came down to two main factors; Technical barriers Concerned that others would think they look stupid   This troubled me but I put it down to an isolated experience, then last week I had almost exactly the same conversation with someone else! The final straw came this week when I delivered a follow-up training session and during my preparation (where I analyse the delegates activity since the last session) I discovered that, despite plenty of text and image posts, nobody had attempted a native video post. I have covered video before but given the issues people seem to be having, I thought I would focus on this in this weeks episode.

This week I respond to a post by Richard Moore about the apparent lack of 'Content Creators' on LinkedIn in the UK.What exactly is he referring to and how do we define great content?That plus a few interesting things I saw this week about LinkedIn.More info at LinkedInformed.com

Welcome to episode 224, this week I want to mainly focus on company pages. A feature of LinkedIn that I have often been very critical of.LinkedIn have announced their Top Company Pages of 2018 list so I thought I would take a closer look at some of those companies to try to understand what benefit they are gaining from LinkedIn.I also want to return to the new groups experience as I now have the new features and thought I would add some further thoughts and things I have experienced.For the full notes go to http://linkedinformed.com/episode224

Thanks for all your feedback from last weeks episode about a wishlist for the new design of groups, well we didn't have to wait long did we? Well, to be more precise some of us do need to wait longer (myself included) to be able to play with the new design but on Tuesday this week, LinkedIn started rolling out their long-awaited new design that they are hoping can reinvigorate this much-maligned area of LinkedIn.More about new groups later but first. Interesting Stuff I Saw This Week Very little news about LinkedIn this week apart from the following article that I saw in multiple placesThe US accuses China of 'super aggressive' spy campaign on LinkedIn    New Groups Design I told you it was going to happen this week, didn't I?!New groups have started rolling out and several people have been in touch to share their thoughts. I'm really frustrated to not be included in the early stages of the roll-out. I know these things are supposed to be random but I also know that they can add peopl

Welcome to episode 222. I hope you find this episode enjoyable and informative.LinkedIn have recently announced that their new re-designed groups section will be launched at the end of August It's taken them over 18 months including much user consultation to get to this point so we are entitled to expect something special.As of the time of recording, nothing has transpired so I thought it would be timely to create a list of all the things that we, as users want to see and then we can compare it to what we actually get!

Welcome to episode 221, after a weeks break while I was hiking around the Swiss Alps. If you have never been I would highly recommend it, as you can see below, the scenery is breathtaking!Interesting Stuff I saw This Week LinkedIn Groups AnnouncementThank you for your continued dedication to your LinkedIn groups. As you know we are fully rebuilding Groups and reintegrating it into the main LinkedIn website and mobile apps. We are excited for you to experience the new version of Groups which will start rolling out to all members at the end of August. We've heard from many of you over the past year that boosting engagement and enabling vibrant discussions in your groups is important, so we've prioritized features that support this including:Making it easier to access Groups right from the LinkedIn homepage and improving visibility of group conversations in the main LinkedIn feed Giving you the ability to manage your group on the go in the LinkedIn iOS and Android apps Helping you stay up-to-date on group activi