Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

I'm sure you've seen an influencer on Instagram, TikTok or YouTube share a product, and then their fans all rush out and buy it. Imagine how that would feel if it were YOUR product being shared! That's what today's episode is all about - how you can multiply the power of word of mouth by working with an established influencer.  Yash is the founder of SARAL - a tool for eCommerce brands that makes finding, managing, and monetizing influencers simple. He's an engineer by training, but a marketer at heart. After working various sales jobs, Yash started a marketing agency where he scaled with many brands and software companies to over $1M in annual revenue. Over the last couple of years, Yash has been focused on the world of influencer-driven marketing and has worked with over 5000 influencers. He created and perfected a 6-step-system that any brand can apply to start and scale a successful influencer program. Word Of Mouth At Scale With Influencer Marketing In this episode, you'll learn ... What Influenc