Think Bigger Real Estate

Create your own real estate reality TV show. Your ability to build the business that funds the life you really want is contingent upon your ability to get and keep the attention of those you wish to serve. HGTV has created a powerful model of merging entertainment with education. Today’s guest, Brent Silberbauer discusses how he has created his own HGTV-like following in Chico, CA and you should do the same. Four years ago, Brent was selling cell phones to businesses to take care of his family because the church where he had served as a youth pastor and media director had blown up. This job put him in front of an investor group that had hired him to do new business acquisition. Eventually, Brent left to start his own commercial firm. Excited about his new opportunity, he didn’t realize the commercial real estate cliff that his industry would go over as the pandemic and subsequent shut-down took effect. Brent knew he had to do something fast. Despite his reluctance, Brent pivoted into residential real estate a