Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

162 – Wholesale Yes but Box or Boutique? with Bob Hurley of Hurley 45 Enterprises

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Sinopsis

Bob’s company, Hurley 45, helps businesses grow their sales by getting placement in major retail chains. Do you have a vision of seeing your product on the shelves in one of the big brand stores … maybe even a box store? Bob finds that many people want to jump in without a true understanding the intricacies involved. By nature of their size, large corporations have a lot of requirements: Financial, Logistical, Testing, Vendor Contracts, Pricing, Supply Chain Management, Private Label initiatives, Replenishment, are just a few. It’s important to have that dream of selling big, but not without the adequate preparation. Bob advises that you should have a strategic plan for growth not an impulsive plan for growth. The Start of Hurley 45Over the years Bob has acquired a unique skillset that is the strength behind Hurley 45. Right out of high school, Bob worked at Sears. He stayed with them for 15 years first as a district buyer and later in the regional buying office. There he learned and perfected his knowledge o