Ceb Talent Angle With Scott Engler
Driving Value Through Experimentation with Stefan Thomke
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:52:24
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Sinopsis
In his book Experimentation Works: The Surprising Power of Business Experiments, Stefan Thomke shares that bright ideas and decisive actions alone do not create innovation. Instead, innovation depends on a culture of experimentation which values the science of testing. By stripping big ideas into hypotheses to test what does and doesn’t work, organizations are better positioned to establish a competitive edge and generate strong financial returns.