The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

015: Building An Incredibly Successful Community Based eCommerce Store - Eric Bandholz, Beardbrand.com

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Sinopsis

Eric Bandholz and his team launch Beardbrand on January 28th, 2013 with only 3 products and no established sales. They have since grown from $1000 in sales per month to now generating over $120,000 per month in sales. Beardbrand a company that provides the tools and strategies men need to take care of their beautiful beards. Their products are of the highest quality and made from all natural ingredients. They are designed for men who find value in quality, service, and experience and they are for men that are passionate about life. Simply put, Beardbrand provides Style for the Urban Beardsmen. Eric attests that Beardbrands success comes from his focus on building a community-based ecommerce site and that you should consider building one, too. Topics Discussed Throughout This Interview How he built a community of loyal followers before having a product to sell. His path from $1k per month in sales to $120k per month in less than 18 months. Why content creation is his number priority and why it should be your