The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

One of the questions we love asking our guests is: how did you get where you are today? It’s a question our listeners frequently ask Andrew and I too, and in today’s episode, Andrew is going to share his story. Andrew has been working in digital advertising since before the inception of the Facebook News Feed in 2009 and he’s learned a lot along the way. He shares his first experience working in “new media,” tells the story of how Foxwell Digital was born, and talks about what success means to him. Enjoy! Episode Highlights 3:18 How Andrew got started in digital marketing 6:04 A congressional campaign leads Andrew out East and into "New Media" 8:11 Andrew's experience working in Congress during the invention of Facebook Ads 12:45 When Andrew launched his first newsfeed advertisement 14:29 When social proofing meant getting the most Likes 15:46 The birth of Foxwell Digital 18:15 How Andrew and Gracie went from teaching seniors how to use iPhones to getting their first official clients 21:06 How Andrew and Aus