The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

174: Why You Should Stop Organizing and Build a Second Brain

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Sinopsis

If Someone Looked Under The Hood Of Your Business, What Would They Find? If you hired someone new today, would they be able to easily access the information they need to get the job done? Or would they be sifting through a clutter of files, or, worse yet, is everything they need to know stored only inside your brain? Our guest today is Tiago Forte, founder of Forte Labs, a company that specializes in productivity. Tiago talks about the importance of building and maintaining a solid knowledge management system for your business, otherwise known as a “second brain.” Having a second brain not only makes it easier to onboard new employees as your business scales, but it can also help increase your overall organization and productivity. Andrew and I learned a ton from this episode and we hope you enjoy it! Episode Highlights 5:11 The goal of Forte Labs: Finding transformational paradigm shifts in productivity. 7:10 The impact of an international upbringing on Tiago's work and mindset. 9:17 Tiago's big realization