The Ecommerce Influence Podcast: Advanced Acquisition And Retention Strategies For Fast-growing Online Brands

Most of the time when our clients get big wins they can be traced back to the quality of their content. Big wins come from winning content, and today Andrew and I are going to discuss how to create that winning content for Facebook and Instagram ads. We’ll share the specific features your content must have if you want to stand out, and our top tips for creating winning imagery, video, and copy. These principles apply not only to Facebook and Instagram, but can be integrated across your entire marketing funnel to help you in all aspects of your business. Enjoy! Episode Highlights: 2:40 A tactic that helped one of Andrew’s clients see an 8X return during their spring launches 5:14 What’s working now with Facebook and Instagram advertising and the winning features your contents must have 6:30 The three fundamental things you must get across in your content: trust, previous customer experience, and quality 10:04 How to turn a Facebook ad into its own landing page with all the fundamentals included 12:02 When you