Vigor Life Podcast

  Adam Bornstein is an award-winning fitness and nutrition writer and editor. Formerly the editorial director for Livestrong.com and fitness editor for Mens Health, currently the fitness advisor for Schwarzenegger.com as well as the Chief Nutrition Officer for Ladder Sport (Lebron James and Arnold Schwarzenegger’s supplement company). He has also contributed to and been featured in The New York Times, Fast Company and GQ, and is the founder and CEO of Born Fitness and Pen Name Consulting. More importantly, Adam is a a great human being, a close friend, and a very smart entrepreneur who’s built his own successful businesses while consult other big brands. I call him, “The Ghost In The Machine” because he’s the person responsible for the successful growth of many big companies and brands, while being the mastermind behind the scenes that you never hear about. In this episode we talk about the path to success, failure, knowing your audience, and the two critical principles. Let's go.   IN T