Business Matters

#43 Debenhams Group CEO: Our Fightback Against China's Fast Fashion

Informações:

Sinopsis

Debenhams was once one of the biggest names on the British high street. Founded in 1778, it collapsed into administration before being rescued in 2024 and rebuilt as a digital-only marketplace. Now, under chief executive Dan Finley, Debenhams Group is back to growth after reporting a £350 million loss in the year to February 2025. Finley argues the business is now one of the biggest turnarounds in recent UK retail history, with the Debenhams brand generating £654 million in annual revenue and a marketplace model built around 25,000 brands across fashion, home and beauty.But his biggest fight is not just with the legacy of the high street. It is with China's fast fashion giants. Shein and Temu have disrupted the UK market, and Finley says the brands in his group — Boohoo and PrettyLittleThing among them, once the original online fashion disruptors — have taken a hit. He admits they have had a tough time but says the fightback is under way, with the group dusting itself off and competing again. The challenge is