Connecting Is Not Enough - The Networking Radio Show

The Art of Being Ridiculously Easy to Do Business featuring David Avrin

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Sinopsis

You believe your biggest competitive advantage is the quality of your work. You’re wrong. In today’s fast-paced world, your customers have quietly started to care about something else far more. In this sharp and eye-opening episode from the archive, Andy Lopata revisits his conversation with customer experience expert David Avrin, who drops a bombshell: for the first time in history, convenience has officially supplanted quality as the primary reason customers choose you—or leave you. This isn't just about faster delivery. It's a deep dive into the hidden points of friction—the frustrating websites, the chatbot dead-ends, the rigid policies—that are silently driving your best customers to your competitors. David provides a masterclass on how to stop frustrating your audience and start being ridiculously easy to do business with. This episode is an urgent wake-up call for any leader who thinks "good enough" is still good enough. Key Takeaways  What is the crucial difference between Customer Service and