Been There, Done That!

Giving speeches and presentations in person or on video can be intimidating. Presentations Coach Bob Turel explains to Dennis Zink and Fred Dunayer how to be an effective and engaging speaker.  He goes on to explain how these same techniques can help in all sorts of group discussion situations.

A safe workplace is not only best for workers but also affects the bottom line.  Laurel Ferguson of Paychex, Inc. visits with Dennis Zink to discuss safety issues, OSHA compliance and the costs of safety - and the costs of being unsafe!

Keeping your employees engaged is a key to business success.  Linda Lucarelli, a senior HR Consultant with Paychex, Inc., and host Dennis Zink discuss ways to engage employees and avoid the high cost of turnover.

Employees of different generations tend to have different motivations and expectations.  Tricia McLaurin of Paychex talks with Dennis Zink to reveal these differences and explain how to work with employees of five different generations.

Dennis Zink and Fred Dunayer welcome back Scott Gonnello, a search engine optimization (SEO) expert.  They discuss the use of Google Analytics and Webmaster Tools to identify opportunities to drive customers to your website and keep them there!

Placement on the first page of search engine results is like having prime real estate and a huge sign!  In a discussion with Dennis Zink, Scott Gonnello, author of Common SEO Mistakes: Basic Edition, relates basic and advanced SEO concepts and talks about some of the most common mistakes businesses make when creating websites.

A Business Plan is the roadmap to having a successful business.  Dennis Zink interviews Dennis Hernreich and Bob Theis, SCORE mentors, who discuss how and why both new and existing businesses should develop these plans.

Selling is both an art and a skill.  Dennis Zink interviews John Bonar, who's shares his more than 30 years of sales experience.  Learn both the fundamentals of sales as well as John's proven tips for establishing excellent customer relationships.

Accountants provide invaluable advice and services for small businesses.  Host Dennis Zink and Jim Repp, a CPA and SCORE mentor, discuss the ways that accountants and accounting services can assist businesses and touch on some of the decisions that those businesses need to make in the early stages of development.

Learn how to define a business in a single page.  Richard Randolph and Dennis Zink discuss a new concept in business planning that provides a quick overview for your business model and creates the structure for a more in-depth business plan.

Don't wait for a crisis to practice good public relations!  In this podcast, Susan Hicks of Precise Communications and host Dennis Zink discuss the variety of opportunities and situations in which public relations should be considered.   Susan's website is www.precisecomm.com and she can be reached at susan@precisecomm.com or 941-925-3602.

Successful business owners need to learn how to find out what they don’t know.  Dennis Zink, Bonnie Seitzinger and Fred Dunayer discuss methods to capture both internal and external hidden information.

Protecting your intellectual property may protect your ability to stay in business.  Dennis Zink interviews Joseph Long, a patent attorney and licensed professional engineer, who tells us how and when to protect these assets with trademarks, copyrights, patents and trade secrets.   Joe can be reached at his website:  www.longtechlaw.com

Crowdfunding is where you post your business idea on the web, sit back and collect lots of money, right?  Well, not exactly.  Dennis Zink interviews John Montelione and MaryAnn O'Neil of MsGenuity, a company that assists businesses, particularly those run by women,  that want to raise capital from large numbers of contributors. MaryAnn and John provide listeners with a deeper understanding of the crowdfunding experience, including the benefits and responsibilities that must be considered when using this novel form of financing. John and MaryAnn can be reached at www.msgenuity.com.  Their individual email addresses are john.montelione@msgenuity.com and maryann.oneil@msgenuity.com.  

Networking is more than just meeting new people and collecting business cards. Dennis Zink interviews Sara Hand with Spark Growth, whose extensive experience in networking has enabled her to build collaborative relationships between and within business groups and community organizations.  In this episode she emphasizes the importance of building productive relationships.   Sara can be reached at sara@s-handgroup.com

Quality is more than just cost containment.  Dennis Zink interviews Bob Theis, a SCORE mentor and quality expert, whose experience with quality standards at major corporations showed the correlation between quality, customer satisfaction and company success.

Receiving mentoring and being a mentor are both rewarding experiences.  Dennis Zink interviews Charlie Sax and Dick Radt, long term SCORE mentors, who discuss mentoring from both perspectives.  They share suceess stories, and provide some tips for both clients and mentors.

Building security is often overlooked by business owners who think "it can't happen here".  Dennis Zink interviews Don and Dr. Donette Gordon, the owners of Unseen Security.  In this episode, they discuss the importance of preparing for the possibility of an "active shooter"; a person who comes into a building with the express intent of killing or injuring staff and others.  They discuss developing a security plan and how to protect yourself should an event occur. They can be reached at 775-354-6700, or at their website: www.unseensecurity.com

Employment for seniors has been challenging.  Dennis Zink interviews Tim Hearon and Rick Emberly of Boomerswork.us.  Boomerswork.us is a service that matches senior, experienced retirees or those who wish to retire with prospective employers who are looking for defined-term or part-time staff.  Because of the technology platform utilized by Boomerswork.us, there is no cost to the employee, and the cost for employers is much less than that of traditional employment agencies. For further information, you can visit www.boomerswork.us, call 941-441-5793, or email info@boomerswork.us.

Protecting computer data is an essential part of a business continuity plan.  Dennis Zink interviews David Spire, President and CEO of United Systems, Inc.  David has been named to the 2013 SMB 150, a listing of the top 150 worldwide SMB IT channel influencers, and United Systems was listed in the 2013 MSPmentor 100 Small Business Edition, the 2013 MSPmentor 501 Global Edition, the 2013 CRN Next-Gen 250 and the Tampa Bay Business Journal's List of the Top 25 Largest Managed IT Service Providers. David can be reached at 941-721-6423, via email at david@unitedsystemsinc.com, or you can find out about the services his company provides at www.unitedsystemsinc.com