The Three Month Vacation Podcast: Online Small Business|marketing Strategy Plan| Sean D'souza | Psychotactics

“Hard work” has never been considered a problem. If anything, we’re all told to work hard. How do you know when you’ve crossed the line from hard work to overwork? Surprisingly, the answer doesn’t lie within ourselves. Here’s how to use your family as an early warning system.

It’s clearly impossible to avoid using a phone. Which is why software seems to come to the rescue. However, the way to avoid the phone (at least once a week) is simpler than you’d think. What’s more, the habit grows. You start avoiding the phone more than you’d expect. How is it all done? Let’s find out.

Podcasts, membership site, cartoons, photography, Whatsapp—the list goes on and on. And it’s puzzling to clients how I (Sean) manage so much. Well, there are bound to be some principles. Here are just four of them, and we cover two of them in this first episode.

It’s that time of the year when many of us travel. If it’s even a short trip, we get jetlagged for days. How do you beat it? Here’s a theory based on my “diaries”. Diaries? Yes, diaries. Let’s find out.

It's normal to want to wait for the perfect moment to start a project. However, that's usually a mistake. A tiny, random project can be started right away. And in a little while, a whole decade or two decades pass. Find out how tiny, random projects make a huge difference.

At times, you simply can’t think of an analogy, and you reach for something that’s been used many times before. However, there’s zero fun in using a tired analogy. How can you take this rather overused analogy and turn it into something with oomph? Let’s find out.

The Power of Analogies (Part 2): How to use everyday life to create stunning analogies Probably the biggest mistake that most of us make is that we try to find analogies. We sit down at a desk and wrack our brains trying to find an analogy that's just right. Instead, we end up with analogies that have been used repeatedly by other people. Or analogy doesn't seem fresh—and certainly not memorable. Yet, there are dozens if not hundreds of analogies waiting for us round the corner. And by that I mean literally round the corner. It's a secret waiting for us in plain sight. Let's find out how to go about creating those analogies by the dozen!

When we sit down to write an article, or design a presentation, we tend to slip in an analogy. However, most of the analogies that we seem to come up with a "boring and tired". The reason why we struggle so much is because we're going about it the wrong way. And allergies – in general – should be written backwards. How do you write an analogy going backwards? That's what we'll find out in this episode.

We start on a learning journey and then we quickly get lost. Why is this the case? We might have systems in place, reminders that keep going off, but we still don’t have a clear understanding of what will get us to a level of fluency. This level of fluency is called “base level of success”. Unless, you and I know the base level, we simply practice, and while we get better, we don’t get very good at a skill. Well, it’s about time.

When you go for a meal, you follow a sequence. When you are part of a wedding ceremony, there’s also a sequence. Sequences allow us to follow a thread, but it also gives the client a clear pathway. In this episode we look at the power of sequences, how to implement one and why you may want to change your sequence as technology moves forward. Let’s go!

The Internet has and will always be a great source of getting clients. However, if you notice, it’s also a very crowded space. There’s a place that’s a lot less busy. It’s called “the world offline”. Here’s why you need to do some exploration away from your computer.