Blunt Dissection: The Best Minds In Veterinary Medicine, Academia & Business Profiled So You Can Learn From Their Experience.

On today’s show I am joined by Dutch Veterinary Royalty and Communication Master Dr Roeland Wessels. Roeland graduated from Utrecht University with a doctorate in veterinary medicine in 1995 and entered the workplace in his native Holland. In 2001 he opened St Anna 404, his own small animal vet practice which he and his wife have operated successfully as an exemplar of veterinary business in Holland ever since. Away from his practice, Roeland is best known for his work as a veterinary business consultant and in particular a communications specialist. There are many skills needed by modern veterinarians, but as Roeland says veterinary schools don’t teach you the most important one: how to understand humans. (Hear, hear, say I). It is safe to say that he is on a mission to change the way communication between humans is taught to veterinarians at all levels of the profession. To this end, Roeland published his first book, The Veterinary Communication Handbook, in May 2013. It’s a great book that I encou