Moms With Dreams Show

Michele Williams is a certified Profit First professional who’s helping creative business owners focus on the financial health and profitability of their companies. She believes that each choice determines profitability. Through her consulting agency, Scarlet Thread Consulting, Michele helps her clients understand the impact their choices have on the financial success of their businesses. In this episode, Michele shares how she began her journey as entrepreneur, her challenges, lessons learned, and how she’s grown personally and professionally. We covered a lot during this conversation. Here are some key takeaways: How to stay encouraged as a new business owner who hasn’t made a profit yet Tips to help new business owners ensure profitability The concept of negative profit What lack of profitability will do to your passion The importance of creating boundaries in your business The difference between knowledge and expertise and what people pay for How to recognize and overcome impostor syndrome What it means