The Entrepreneurial You

Today's episode is with Lucas Walker, a serial entrepreneur who has started three successful businesses in the software, e-commerce, and media spaces, working on bootstrapped and venture-funded companies. He has reviewed more than 10,000 eCommerce stores as a part of his work over the past couple of years and, today we will discuss 'Launching a Product in a Competitive Market with No Prior Experience.' Here are three reasons why you should listen to the full episode:  Learn about the key things to consider when launching a new product. Learn about some of the costs to consider when starting or launching a business.  Learn about a checklist of things needed to successfully launch a business in the 'new normal.'    Episode Highlights What is the difference between a product and a service launch?  When launching a service, business owners must focus on grabbing the attention of their potential clients. When launching a product, business owners must focus on making sales and tap into other markets.