Bill Murphy's Redzone Podcast | World Class It Security

My guest this week is the Greg Satell. Greg is a popular writer, speaker and innovation advisor, whose work has appeared in Harvard Business Review, and Forbes. I met Greg through the two gentlemen at Experian who have been on the show recently, Eric Haller, Executive Vice President of Experian’s DataLabs, and Barry Libenson, CIO of Experian. Birds of a feather flock together, as they say. As Greg and I were setting up the conversation, he just released his first book called Mapping Innovation: A Playbook for Navigating a disruptive age.   It was published in May of 2017. Major Take-Aways From This Episode: My conversation with Greg is a refreshing perspective on innovation largely because of his concept of an innovation matrix. This is a framework that he created to help companies frame problems so that they can find the approach that will most likely solve them. I love the concept of “looking for problems to solve” versus just generating ideas. I always appreciate the “mental judo” that innovative thinkin