Bill Murphy's Redzone Podcast | World Class It Security

#096: How the Detroit Pistons Appreciate Fans with Data Analytics

Informações:

Sinopsis

My guest today, Chris Pittenturf, is a Senior Vice President of Information Technology and Analytics at the Detroit Pistons organization. With nearly 20 years of IT experience, the last 12 leading data initiatives at Palace Sports & Entertainment, Chris Pittenturf has accumulated extensive knowledge in applying cutting edge technology to business objectives. In early 2012 he was tapped by new ownership to lead a newly formed department, Data & Analytics, which centralizes PS&E's CRM, Market Research and Business Intelligence efforts. Since that time Palace Sports & Entertainment has become an industry leader in applying a sophisticated CRM platform to sales and service operations, using market research to drive marketing decisions and assist with partnership sales, and leveraging analytics to make informed business decisions with an emphasis on real time information and mobility. What You Will Learn from this Interview: Lessons he has learned over 10+ years How to listen to what customers