Born To Create

Ray Bradbury said, “Just write every day of your life. Read intensely. Then see what happens. Most of my friends who are put on that diet have very pleasant careers.” Most of the time, we writers are focused on output. We spend most of our time focused on the content we are creating, whether it's blog posts, podcasts, books, articles, or client work. But the basis for that content has to come from somewhere. There has to be an input. Our work as writers can't be focused just on the output. That's why reading is such a critical part of what we do. In fact, last year I released a podcast episode called "10 Ways to Read More in Less Time," and I encourage you to go back and listen to it. In this episode, I share five books that I believe every writer should read this year, and why you should read them. The books are: On Writing: A Memoir of the Craft by Stephen King Perennial Seller: The Art of Making & Marketing Working That Lasts by Ryan Holiday You Must Write a Book: Boost Your Brand, Get More Business