Wordpress: Wp-tonic Show Is For Online Course Builders, Business Owners & Wordpress Professionals

Why have we decided to talk about this subject? Well, a lot of users of WordPress are small business owners who have physical businesses or have a joint set-up of local business and e-commerce online presence and are using WordPress to build their company's website. However, for you the small business owner to get any real value from your WordPress powered website it's got to show up in Google local search. Unfortunately, I see so many small business owners making a lot of fundamental mistakes when it comes to getting their WordPress optimized for Google local search. Show Table of Contents: 0:00 Intros 0:43 The Marketing Funnel 1:35 The Importance of Local SEO 2:10 Local SEO is Different than National Search 2:38 Directories and the Internet Yellow Pages 3:00 Getting a Consistent NAP (Name, Address, Phone) 4:05 Moz Local for managing your NAP and data aggregation 6:50 Reviews and the Internet Yellow Pages 8:00 Google Local / Google My Business 10:40 Google Search Console 11:10 Yoast SEO and site