Wordpress: Wp-tonic Show Is For Online Course Builders, Business Owners & Wordpress Professionals

We discuss with James White CEO of IntouchCRM what its really like to run a successful SaaS company in 2016. James and team have spent the last 8 + years building one of the most popular CRMs in the UK for small businesses.   In this episode, James has a lot of insights on how to differentiate yourself from the competition, what it takes to makes sales, and the importance of email marketing.   Show Table of Contents   0:00 Intros 1:52 Why did James start a Software as a Service company in the first place? 4:20 What is the general advice James would give people starting a company or wanting to be an entrepreneur? 6:28 Dont concentrate on the technology - find your customer and focus on your marketing. 7:24 Planning is the most important step in launching a business 8:39 How the InTouch Growth Academy is helping businesses actually succeed with their CRM 9:43 "Software (by) itself doesn't do anything." 10:20 Customers need help getting started with your product 11:40 The value of a hybrid Saas and training serv