Wordpress: Wp-tonic Show Is For Online Course Builders, Business Owners & Wordpress Professionals

We have an insightful and enjoyable interview with Josh Pollock, the co-founder of Caldera Forms. We cover a lot of stuff in this conversation. Josh tells us how he got started in WordPress development, and his philosophy for running a commercial plugin shop in the WordPress ecosystem. Josh also talks with us about Caldera Forms, product stories, and the future of WordPress. Caldera Forms: https://calderaforms.com/ Josh Pollock on Twitter: https://twitter.com/Josh412 Josh's site: https://joshpress.net/   Episode 151 Table of Contents 0:00 Podcast intros 1:32 Josh's web development origin story. 3:57 Do you need a computer science degree to be a successful WordPress entrepreneur? 4:53 What made Josh decide to strike out on his own as an entrepreneur? 7:17 Why did Josh decide to target contact forms as a product category? 11:06 How important is storytelling in product marketing? 15:13 Finding your target market and target customers. 19:32 How did Josh figure out what he wanted to be different about Caldera Form