Day 1 Radio

Quick history lesson: On Day 1 Radio's second show ever back in 2013, we interviewed fashion entrepreneur Gerard Murray, the man behind popular brands like School of Hard Knocks (SOHK) and Tradition Ever Since. Fast forward to today, we are talking to Murray again about a new fashion venture, but this time, we're also talking with his son Tahir as he carries on the family legacy with a new clothing line, Legacy History Pride (LHP). Listen as we talk about their journey, HBCU pride and the ins and outs of the licensing game.   2:45 - The transition from Tradition to LHP: LHP is the third generation of entrepreneurship for the family as Gerard's father founded legendary NYC store Von's Inc. Gerard and Tahir talk about how they are transitioning from one company to another and the bumps and bruises that come along with it. Tahir also explains what it means to have a luxury HBCU brand.   13:15 - The Licensing Game: Gerard is a vet in the licensing game and gives up the game on what's really going on. He reveals t