The Growth Hacking Podcast With Laura Moreno

Yu-Kai Chou on the Power of Gamification and Having Fun in Anything You Do

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Sinopsis

Yu-kai Chou is an Author and International Keynote Speaker on Gamification He is the Original Creator of the gamification framework: Octalysis, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. He is the Founder of The Octalysis Group and the Behavioral Scientist at the engagement and retention platform Captain Up. He has been a regular speaker/lecturer on gamification worldwide, including at organizations like Stanford University, Accenture, Tedx, SxSW, Gamified India, Huawei, the Innovation Center in Denmark, Kingdom of Bahrain, and many more. Yu-kai was also one of the earliest pioneers in Gamification, starting his work in the industry in 2003. In 2014, Yu-kai received the reward of "#1 Gamification Guru" by the World Gamification Congress based in Spain, as well as the UK-Based organization Leaderboarded. He has helped a variety of companies, from seed stage startups to Fortune 500 companies such as eBay, Huawei, Fidelity, HP, Cisco, Wells Fargo, and more. Remember to do