The Ultimate Entrepreneur

286 - The Art of Creating Value for your Clients with Eben Pagan

Informações:

Sinopsis

If you want to learn how to create value for your customer and put yourself on the path to pre-eminence, this is the episode for you. This episode is a recording from Jay’s appearance on the 2021 Virtual Coach Expo hosted by Eben Pagan. Eben’s background in marketing came from listening to cassette tapes that Jay featured on, ever since, Jay has been integral in the tenets that Eben practices. Listen in as Jay discusses how you should be communicating with your clients to ensure that they believe you are the only viable solution that exists, why you should never call your clients ‘customers,’ and what it means to truly be ‘pre-eminent.’ This episode is a masterclass in how to create value for your clients, so get out a notepad and get ready to hear how Jay has taken the marketing world by storm by practicing a few key beliefs that you’ll hear about today. Timestamps:•0:00 – Introduction•0:20 – How Eben was introduced to marketing and Jay via telemarketing•3:30 – A strategy to create pre-eminence•7:00 – Never