So, Here's My Story...

Quack, Quack You know those early American Idol contestants? The ones with…less than stellar singing skills? Have you ever wondered why none of their friends pulled them aside and said “listen, dearest friend – you can’t sing”? This episode is all about the business version of “you can’t sing”. And Jodi and Eliot have a few different perspectives to share about it.     Why is that important for business? We make assumptions that there is only one way to do things when we give advice, instead of trying to custom fit the advice to the person. When people stop trying to fit into a solution, they can come up with a solution that is a fit for them. This doesn’t mean we can’t help push friends and colleagues out of their comfort zone. But we have to make sure that the path they are on is their own; if you push your comfort zone on someone else’s path, you won’t get traction.  There is a difference between pushing past something that is scary, and pushing a limp noodle. The problem often isn’t that someone doesn’t l