So, Here's My Story...

What can you learn about business through learning to run? We have a special cohost this week, and she teaches us an important lesson about regular check-ins, pacing, and starting small.  If you are struggling to hit your business goals, maybe it’s time to take a lesson from a somewhat reluctant new runner! Why is that important for business?  Julie’s story about learning to run gave us a lot of business lessons: Learning to run 12 miles doesn’t start with a 12 mile run. Much like in business, you aren’t going to have as much luck getting a new client to sign up for your super-deluxe package as you are starting small. There is a gradual process, in running and in business, of getting to where you want to be. You need to have an awareness of what it takes to get people started; to get them in the door and to say yes to something. If you want to sell them Z, you have to know what the A is that would get them started. Meet your clients where they are and give them something they can say yes to.    Pacing is c