Changing The Story With Lana Dingwall

This week is all about how to tap into your creativity more so we can express ourselves in new ways.   You don’t have to find ways to grow your business through your creativity, but if you are a business owner and you do want to use it as part of your business, then this is for you.   Creativity and entrepreneurship are deeply connected. Everything that exists was once just a dream. When I work with clients on new marketing strategies, it’s often in their creativity that the best strategy lies. Having confidence in our creativity allows us to steer away from following cookie cutter marketing formulas and to embrace our own unique way of connecting with our audience.   I recently picked up writing poetry again, something that I was doing just for myself. Part of my resistance and for many others is that we don’t feel qualified to be creative because we’re not “good at it”. It’s giving ourselves permission to create without needing to be ‘good’. We forget that creativity, like anything else, requires practices