Decrypted
The Blind Spots in Facebook's Ad Machine
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:25:03
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Sinopsis
Facebook’s ad platform is quick to learn, easy to use and incredibly profitable. But the complex algorithms that make the ads run are still a black box for most people, and that can create problems—particularly when it comes to politics. This week on Decrypted, Bloomberg Technology’s Sarah Frier and Brad Stone take a look at how the system works and explain why fixing issues on the platform is harder than you might think.