The Entrepreneurial You

Welcome to The Entrepreneurial You podcast, hosted by Heneka Watkis-Porter, the Jamaican podcast Queen, Author, international speaker, coach, and entrepreneur. Each week I feature a global, high-impact entrepreneur and leader to motivate, inspire and educate peak performers about international best practices to help their business scale and grow. Want to unleash the entrepreneur within you? Keep listening! When you are through listening, head over to henekawatkisporter.com for more episodes, blogs, and other useful content.   In this episode, we are joined by Matthew Woodard to discuss using search engine optimization to drive traffic and have massive growth.   Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the website’s trust. SEO is good for the social promotion of your website. SEO is important for the smooth running of a big website. The majority of search engine users, more than 70% are more likely to click on one of the top 5 s