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How to Use Envy (Ethically) in Your Sales Copy
- Autor: Podcast
- Narrador: Podcast
- Editor: Podcast
- Duración: 0:21:07
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Sinopsis
Using envy is a powerful copywriting technique to help your customer find the motivation to accept your offer. But some marketers have overused and abused this approach (pictures of ridiculous speedboats, anyone?) Don t be put off, not only should can you use envy to make your copy more persuasive, you owe it to your customer... Listen to episode