Copywriters Podcast

I got this small rubber ball to squeeze to strengthen the muscles in my left hand, when I started playing guitar again a couple years ago after a 40-year “break.” You want your copy to be as strong as possible, too. Remember that good copy has a job to do… to move qualified prospects to take action. That takes muscle! Today’s episode tells you how to make your copy more muscular. Copy is powerful. You’re responsible for how you use what you hear on this podcast. Most of the time, common sense is all you need. But if you make extreme claims… and/or if you’re writing copy for offers in highly regulated industries like health, finance, and business opportunity… you may want to get a legal review after you write and before you start using your copy. My larger clients do this all the time. These are seven easy-to-use tips. You might want to cut and paste the show notes from our home site, copywriterspodcast.com, and make yourself a little checklist. Use the checklist to go over your copy after you’ve written it,