Copywriters Podcast

Despite what the rock group the Buggles told us, video did NOT kill the radio star. Our guest in today's special Report from the Field, Daisy Luther, appears regularly on 830 stations through the Genesis Radio Network. But to many people, Daisy is even better known as The Organic Prepper. She runs a very popular and profitable website. I met Daisy personally in late April, at a private dinner in Baltimore for former journalists who have embraced copywriting. Daisy, we’re honored to have you here and welcome to the Copywriters Podcast! Today, Daisy will share details of her business and whatever else we can convince her to share with us. As we begin, let me remind you of something: Copy is powerful. You’re responsible for how you use what you hear on this podcast. Most of the time, common sense is all you need. But if you make extreme claims… and/or if you’re writing copy for offers in highly regulated industries like health, finance, and business opportunity… you may want to get a legal review after you write