Copywriters Podcast

This is especially for business owners. About half of my mentoring clients are business owners. Now when I meet business owners who don’t already have some copywriting skills and experiences, they end up falling into one of three camps: 1. Those who know they want to learn copy 2. Those who are thinking about learning copy but aren’t sure that it’s a good idea, and 3. Those who have felt some pressure to learn copy but really don’t want to. I don’t think one-size-fits-all when it comes to business owners learning to write copy. So I want to look at both sides of the question today, and even offer some tips that all business owners can use to make more money for their business. We cover: The 3 Reasons Certain Kinds of Business Owners Definitely SHOULD learn to write copy, and why this will help you with your business. Even in ways you’ve never thought of before. The 3 Reasons Other Kinds of Business Owners Probably SHOULD NOT learn to write copy, and how it could screw things up for you if do. If You’re A Busi