Copywriters Podcast

Our guest today was featured on the National Geographic channel last week for something no one would want to be seen for: The show “Locked Up Abroad.” The episode is about the time Jesse spent in prison in Thailand, and how copywriting helped him cut, oh, 20 years off his sentence. And he turned his life around after he came back to the USA. Actually, that’s not the most important thing about copywriting Jesse’s going to share today. He made a discovery at an AWAI meeting that I’ve never heard anyone else talk about the way he does. And for every beginning copywriter who wants to get more clients, Jesse has some unique ways to do it. Best of all, they don’t require serving time in Thailand or anywhere else. Besides writing copy and appearing on TV, Jesse speaks a lot at direct marketing events like Dan Kennedy’s Renegade millionaire, where he shared some of what you’re going to hear in full today. This show is a wild ride. Here are the questions I asked him: 1. First, tell us about how you escaped a life sen