Dos Marcos

First of all, thanks to Jeff Scheuer, America's Beducator and owner of Mattress to Go, for the face masks—err, sleep masks (dual-purpose).  On this episode, we talk about how mattress retailers are evolving. The "appointment" model is taking hold. Doorstep delivery is now a thing. There's talk about protective equipment to cover each mattress during rest tests.  For those with a cart feature on their websites, ecommerce selling is becoming common place. We're seeing tremors of change, but what will stick? Where should retailers focus to set themselves up for the comeback?  Dos Marcos also talk about this—on the backside of returning to the new normal, what messages will resonate with consumers? How do you position the mattress as a solution to problems consumers are facing amidst the coronavirus outbreak?  NATIONWIDE HELP CENTER Nationwide has launched a full section on their website dedicated to helping retailers: Coronavirus Resource and Best Practices for Independent Retailers.  Fo