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Titles sell books. I wish what sold books was great content. But the truth is people make snap decisions on whether to buy a book – especially a low-cost ebook. Having a great title is one of the most powerful tools at your discretion. In this episode you will learn: - Why having a great book title is so important - The one question ever title HAS to answer - 10 of the rules I’ve created for myself for writing great book titles. - 3 great options for testing your book title and one terrible one! - What you need to know about copyright law to protect yourself.