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Sinopsis

Journalist, publicist, author, and entrepreneur Hope Katz Gibbs started her career as a newspaper and magazine reporter and now takes on the PR sector with Inkandescent Group, LLC. Her mission is to inspire and educate entrepreneurs. Using her playbook, she helps entrepreneurs polish their message, create growth strategies, and grow their companies! Hope started as a newspaper and magazine writer and worked for many national magazines and papers. She figured out that if she switched to the other side of the story telling world and get paid doing it she would be set for life. Inspiration: Hope says she loves helping people. Over the course of the years of owning The Inkandescent Group she has changed the definition of helping, but the bottom line was that she wanted to help anybody in any way. Challenge: Originally it seemed to her that people would have their arms open and would like to receive assistance. Hope soon came across what she would call, "The Trifecta of Small-Business Failure". These are three thi