Key5 Speaker Podcast

Graeme Newell is a researcher, speaker, and author who guides businesses in finding and implementing their authentic business purpose. He's the co-author of "Red Goldfish: Motivating Sales and Loyalty Through Shared Passion and Purpose"  Graeme’s company, 602Communications, has consulted with some of the world’s most emotionally passionate brands, including GE, CNN, Sony, Disney, Metlife, CBS, News Corp, CNBC, and Madison Square Garden. One Mistake One mistake Graeme Newell sees is that speakers don't realize that speaking is a business. He says that 95% of speaking is selling - cold-calling, doing PR and being on social media. It's critical that speakers have a defined revenue model and that connects to his one tip: a professional speaker who wants to make a living at this has to be a great business person first. Building a Business Speaking for free is good for the practice - to try out new material in front of an audience. He has a whole list of places where he can speak to hone each presentation. In addi