It's New Orleans: Out To Lunch

If you ve been out to lunch yourself lately, you ve seen people sitting around a table, all looking at their phones. It s no longer an unusual sight. The boundary between the real world and the digital world is getting more blurred all the time. If you have a business, that blurred line is vital to navigate. Getting people to find you online and then selling them your product in the real world has become a specialized skill. One of the pioneers of developing that skill is digital marketer Will Scott, founder of a company based in New Orleans, called Search Influence. Eileen Chao is founder of a company called Interview Ready Now. Job searching these days requires two skills one, creating an online presence and, two, being able to live up to your own hype in a real world interview. Interview Ready Now guides job seekers through those steps. These days though, we don t just have to keep up with just changes in the digital and real worlds, we also have to keep up with the changing connection between the two worl