Hvac Know It All Podcast

In this episode of the HVAC Know It All Business Edition Podcast, co-hosts Gary McCreadie and Furman Haynes from WorkHero sit down with financial expert Ruth King, Founder and CEO of Financially Fit Business and CEO of Business Ventures Corporation to discuss how contractors can build sustainable profitability by focusing on the right financial metrics. Rather than obsessing over traditional profit margins, Ruth explains why net profit per billable hour is the metric that truly matters and how contractors can calculate it to price their services correctly. The conversation explores pricing strategies, managing overhead while scaling, and the financial habits that help businesses grow without losing profitability. Ruth King is a well-known financial expert and business coach specializing in helping contractors understand and improve their financial performance. With nearly four decades of experience analyzing small business financial statements, Ruth has helped thousands of contractors learn how to interpret t